Goal:
To create a stylish and strategically built one-page website for a beauty expert specializing in natural brow tinting, lamination, and training.
Objectives:
– Attract new clients for services
– Highlight the expert’s personalized, natural approach
– Provide easy booking via messengers or calendar
– Build a trustworthy and aesthetic brand presence
What Was Done:
– Audience research and brand positioning
– Page structure and copywriting based on trust and conversion triggers
– UI/UX design in Figma with warm, natural colors (chocolate, cream, beige), soft typography, and custom service illustrations
– Web development in Webflow
– Integration with messengers for quick booking
– Full mobile responsiveness
– Basic SEO optimization
Result:
– A landing page that reflects the brand’s personality and values
– Simple and intuitive booking process
– Strong emotional connection through visuals, copy, and social proof